Historical Figure Branding
Second Semester Studio Project
2026
This project focuses on creating a unified visual identity for a historical figure born before the present day, using research to guide design decisions and conceptual thinking. Students will select an individual whose legacy has not already been shaped by modern branding and reinterpret their life, values, and cultural influence through a distinctive brand system. Emphasis is placed on choosing figures from earlier time periods to encourage deeper research and more creative visual exploration.
Project Brief